Web Accessibility (ADA) Compliance and Why Marketers Should Care More About It

If your website is not compliant with the Americans with Disabilities Act (ADA) regulations - you may be putting your organization at risk of a lawsuit and a slew of negative PR.  In 2006, Target(r) fell victim to a lawsuit claiming their website was inoperable by the visually impaired; and per the Americans with Disabilities act of 1990, it states any descrimination by places of public accomodation is against the law.

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Shawn Duncan
July 05, 2017
Web Strategy , Digital Marketing , Kentico , Sitecore